Turismo rural, una alternativa de desarrollo para el municipio de Chilapa de Álvarez, Guerrero

Abstract

The main objective of current research is to elaborate a rural tourism proposal that contributes to the development of Chilapa de Alvarez, Mexico community. Due to the natural and cultural richness of the zone, it is considered that there are enough elements to create a touristic offer. The first part of the document provides an introduction to Mexico’s rural zones and its actual problems. After, it is exposed the importance of tourism in national and regional economies, and the challenges that the sector has to face in order to become in an economic detonator for Mexico’s development, especially in the state of Guerrero, where the touristic offer is based on mass tourism services. Later, it is explained how and why the localities where selected to form the final proposal.