LA GESTIÓN DEL CONOCIMIENTO COMO HERRAMIENTA PARA LA INNOVACIÓN EN UNA EMPRESA DE BASE TECNOLÓGICA

Abstract

In recent years it has gradually been observed a growing interest in technology and innovation as key tools in the quest for competitiveness. In particular, the economic and administrative sciences identify technology as the key competitive factor for companies, which already consider the production function as a strategic weapon and not just as a mere tool of planning and control. Under this scenario, this thesis analyzes the management of technological knowledge in Mexico as a management tool for achieving innovation in technology-based companies for which it is used as a case study the company Digiplastic SA de CV. The thesis is organized in such form that the first two chapters present the different theories and models of knowledge management as well as a characterization of Technology-Based Firms presenting some indicators that contribute to analysis. The methodology chapter uses three analytical tools to support the representation of conceptual meanings. This is the case of knowledge maps and analysis technique based on the SWOT matrix, which serve to identify the different factors influencing Digiplastic’s performance. The last two chapters focus on Digiplastic itself by analyzing this company through the EBT indicators that were presented in chapter two, and the methodology described in Chapter three. Finally the thesis presents the study's conclusions and some recommendations for companies such as Digiplastic.